Changing the Cost of Commuting

The relative low cost of driving alone and parking remains the biggest challenge to the implementation of TDM measures.


There are a number of relatively simple measures that lower the cost of commuting.

  • Expand managed and toll lane programs for a more efficient use of existing roadways. Dynamic toll pricing helps limit overcrowding in toll/express lane(s).
  • Provide incentives such as subsidized or free transit passes, bicycle commuter benefits, or vanpool/carpool subsidies.
  • Encourage employer-based programs that offer pre-tax benefits, discounts, and other financial incentives such as subsidized or free transit passes and bicycle commuter benefits to reduce commute costs.
  • Shift state and local program resources from administrative requirements to implementation functions that more directly affect travel behavioral change.
  • Introduce paid parking and increase the price of parking where it already exists (which increases the costs associated with driving alone).
  • Implement parking cash-out programs to incentivize commuters to choose to not drive to work.
Design Guidelines
Policy & Implementation
The Role of Local Government & Transit First Policies
Guiding Principles of Land Use
Flexible Zoning Strategies
Street Design Implementation
Revising Transportation Analysis Practices
Transportation Demand Management
Rethinking Vehicle Parking Requirements
Parking Management
Best Practices to Attract Successful Developers
Clarifying Design Expectations
Integrating Retail into Transit Oriented Development
Community Planning for Rail Transit
Additional Resources
Photo of Express Lane pricing on a Bay Area freeway
Freeway Express Lane Pricing